Mobility - Voice and Data Sourcing Intelligence: Mobility - Voice and Data category is expected to have pricing growth o

The global mobility - voice and data category is anticipated to grow at a CAGR of 6.5% from 2024 to 2030.

Mobility - Voice and Data Procurement Intelligence

In this Mobility - Voice and Data procurement intelligence report, we have estimated the pricing of the key cost components such as network infrastructure, labor, hardware and software, spectrum acquisition, licensing and compliance, and other costs. Components of other costs include sales and marketing, general and administrative, rent and utilities, insurance, logistics, and taxes.

Mobility - Voice and Data service providers often use one of many pricing structures. A key pricing structure being used is penetration pricing. In this pricing model, service providers initially charge lower rates to interest customers and gain market share. It is used to create brand loyalty and differentiate from other service providers. Penetration pricing is a quick way to gain new customers and drive out competition. However, this pricing model may result in short term losses for service providers. Moreover, it may lead to price wars among key service providers and customers may leave once prices are increased. Another key pricing model being used is subscription-based pricing. Under this pricing structure, service providers charge customers for a specific period of time for an agreed upon fee. This fee keeps recurring on a periodic basis, e.g., monthly or quarterly. Another key pricing model used is usage-based pricing, wherein customers pay service fees based on the amount of data consumed. Few other key pricing models used in this category are tiered pricing, cost-plus pricing, and competition-based pricing.

The costs of mobility - voice and data services are affected by several variables. Key factors affecting the costs include network infrastructure costs (such as installation costs of towers), investments in the upgradation of technologies, costs of acquiring spectrum, and licensing and compliance expenses. Moreover, prices of mobility - voice and data vary in several countries. For instance, in 2023, the average prices per GB of data in the U.S. were in the range of USD 5.5 - USD 6.5. The average prices in the U.K. were in the range of USD 0.5 - USD 0.7. The average prices in India were in the range of USD 0.1 - USD 0.2. Israel, the most cost-effective country in Asia Pacific, has average prices of mobility - data per GB in the range of USD 0.01 - USD 0.03. Italy, a low-cost country in Europe, has average prices per GB in the range of USD 0.08 - USD 0.12. Additionally, China, Malaysia, and Vietnam are among the other cost-effective countries for business customers in Asia-Pacific. In 2023, the average prices per GB of data in these countries were in the range of USD 0.1 - USD 0.4.

Order your copy of the Mobility - Voice and Data category procurement intelligence report 2023-2030, published by Grand View Research, to get more details regarding day one, quick wins, portfolio analysis, key negotiation strategies of key suppliers, and low-cost/best-cost sourcing analysis

Operational Capabilities - Mobility - Voice and Data

  • Geographical Service Provision - 20%
  • Industries Served - 20%
  • Years in Service - 15%
  • Employee Strength - 15%
  • Revenue Generated - 15%
  • Key Clientele - 10%
  • Regulatory Certifications - 5%

Functional Capabilities - Mobility - Voice and Data

  • Voice Services - 25%
  • Data Services - 25%
  • Cloud and Hosting Services - 15%
  • Managed Network Services - 15%
  • Unified Communication Services - 10%
  • Others - 10%

Rate Benchmarking

The rates for this category are structured based on the scope and location of engagement, service portfolio, and type of pricing model. Additionally, the rates may vary based on the length of the contract. Long-term contracts are beneficial to both parties as they ensure security, stability, dedicated support, and resilient partnerships.

Companies such as Comcast Corporation and Cox Communications, Inc. charge periodic subscription fees for businesses, tiered into different categories based on data speed. For instance, a typical subscription plan offering a download/upload speed of 50/15 Mbps is priced in the range of USD 45 - USD 55 per month. A typical plan with a download/upload speed of 100/25 Mbps is priced in the range of USD 65 - USD 75 per month. Such plans may be accompanied by contractual terms which require customers to purchase services for several months (e.g., a contract agreement of three years).

Supplier Newsletter

In November 2023, Broadcom Inc. completed the acquisition of VMware, Inc. This acquisition enabled Broadcom to improve its existing technological capabilities in IT and mobility services. It also helped Broadcom to leverage VMware’s expertise in enterprise software and cloud technologies, thus facilitating the deployment of multi-cloud and hybrid cloud systems in its IT and mobile infrastructure.

In October 2023, Cisco Systems, Inc. completed the acquisition of Working Group Two AS. This acquisition enabled Cisco to rapidly monetize its 5G investments and enhance its 5G platform by improving 5G voice and SMS services. It also enabled Cisco to quicken the deployment of its mobile Software-as-a-Service (SaaS) platform, thus optimizing its mobile services portfolio.

In June 2023, Vodafone Group Plc announced a merger with CK Hutchison Group Telecom Holdings Limited. Under this merger, both the companies agreed to enter into a binding agreement to combine their telecommunications divisions in the UK, namely Vodafone UK and Three UK respectively. This merger aims to provide an optimized network experience to customers of both companies. Moreover, the companies seek to create the most advanced standalone 5G network under their combined business.

List of Key Suppliers

  • AT&T Inc.
  • Broadcom Inc.
  • Charter Communications, Inc.
  • Cisco Systems, Inc.
  • Comcast Corporation
  • Deutsche Telekom AG
  • Huawei Technologies Co., Ltd.
  • Lumen Technologies, Inc.
  • Orange S.A.
  • Telefónica S.A.
  • Verizon Communications Inc.
  • Vodafone Group Plc. 

Browse through Grand View Research’s collection of procurement intelligence studies:

Mobility - Voice and Data Procurement Intelligence Report Scope 

  • Mobility - Voice and Data Category Growth Rate : CAGR of 6.5% from 2024 to 2030 
  • Pricing Growth Outlook : 5% - 10% (Annually) 
  • Pricing Models : Penetration pricing, subscription-based pricing, usage-based pricing, tiered pricing, cost-plus pricing, and competition-based pricing 
  • Supplier Selection Scope : Cost and pricing, past engagements, productivity, geographical presence 
  • Supplier Selection Criteria : Geographical service provision, industries served, years in service, employee strength, revenue generated, key clientele, regulatory certifications, voice services, data services, cloud and hosting services, managed network services, unified communication services, and others 
  • Report Coverage : Revenue forecast, supplier ranking, supplier positioning matrix, emerging technology, pricing models, cost structure, competitive landscape, growth factors, trends, engagement, and operating model 

Brief about Pipeline by Grand View Research:

A smart and effective supply chain is essential for growth in any organization. Pipeline division at Grand View Research provides detailed insights on every aspect of supply chain, which helps in efficient procurement decisions. 

Our services include (not limited to): 

  • Market Intelligence involving – market size and forecast, growth factors, and driving trends
  • Price and Cost Intelligence – pricing models adopted for the category, total cost of ownerships
  • Supplier Intelligence – rich insight on supplier landscape, and identifies suppliers who are dominating, emerging, lounging, and specializing
  • Sourcing / Procurement Intelligence – best practices followed in the industry, identifying standard KPIs and SLAs, peer analysis, negotiation strategies to be utilized with the suppliers, and best suited countries for sourcing to minimize supply chain disruptions

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