The Evolution of Ostomy Care in the U.S.: Market Trends and Forecasts

U.S. market for incontinence and ostomy care products is primarily driven by the increasing prevalence of diverticular disease and colorectal cancer.

The U.S. ostomy care and accessories market size was valued at USD 543.68 million in 2023 and is expected to grow at a CAGR of 4.0% from 2024 to 2030. The ostomy care and accessories market is driven by several factors, such as increasing initiatives to raise ostomy awareness, technological advancements, increasing prevalence of bladder cancer, rise in geriatric population, & increasing risk of colorectal cancer.

 

U.S. market for incontinence and ostomy care products is primarily driven by the increasing prevalence of diverticular disease and colorectal cancer. In addition, the growing development in the medical devices market is expected to contribute to market growth. According to Johns Hopkins University, around 200,000 procedures for Benign Prostatic Hyperplasia (BPH) are conducted in the U.S. annually. Hence, the increasing number of BPH-related surgical procedures and rising cases of bladder cancer are expected to boost market growth. The U.S. ostomy care and accessories market accounted for 15% of the global nerve repair and regeneration market in 2023.

 

U.S. Ostomy Care And Accessories Market Segments Highlights

 

  • The bags segment held the largest market share of 90.19 % in 2023 owing to its wide applications. Ostomy bags are prosthetic medical devices used to collect stool or urine.
  • The colostomy segment held the largest market share of 46.04 % in 2023 owing to the growing geriatric population and rising cases of colorectal cancer. Colorectal cancer often requires surgical procedures such as colostomy on the affected portion of rectum or colon
  • The home care segment held the largest market share of 43.30 % in 2023 owing to the rising demand for home healthcare. 
  • The hospital segment is expected to register a considerable CAGR during the forecast period. The Segment growth can be attributed to the increasing government spending on developing smart hospitals. 

 

U.S. Ostomy Care And Accessories Market Report Segmentation

 

This report forecasts revenue growth at country level and provides an analysis on the latest industry trends in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the U.S. ostomy care and accessories market report on the basis of product, application, and end use:

 

  • Product Outlook (Revenue, USD Million, 2018 - 2030)
    • Bags
      • One Piece
      • Two Piece
    • Accessories
      • Seals/Barrier Rings
      • Pouch Cover
      • Pouch Closures
      • Stoma Caps/Hat
      • Others
    • Application Outlook (Revenue, USD Million, 2018 - 2030)
      • Colostomy
      • Ileostomy
      • Urostomy
    • End-use Outlook (Revenue, USD Million, 2018 - 2030)
      • Home Care Settings
      • Hospitals
      • Others

 

Order a free sample PDF of the U.S. Ostomy Care And Accessories Market Intelligence Study, published by Grand View Research.

 


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